Gym Force has used AI from the start to move faster and build smarter. We’ll use it to support gym owners with everything from customer service to legal help. But no matter how advanced it gets, AI will never replace the real human connection found in great gyms.
We’ve used AI from the beginning. Not just to keep up but because it gives us a superpower. Our CTO is an early adopter and we’ve leaned into this technological breakthrough since day one. It'll help us move fast, stay lean and build smart. And we intend to take advantage of it as the technology evolves and improves over time.
We’ll use it to enhance customer service, speed up product iterations and improve every aspect of the Gym Force experience. And for the gym owners in our network, we have big plans for the future. Eventually, we envision a time when Gym Force will be fully staffed with AI agents. Industry specific and highly customized with helpful tools designed to lighten the load of these entrepreneurs so they can spend more time doing what they want.
The positive applications of this technology when it comes to things like social media, improved operational efficiency and content creation are already apparent.
But what about other things like navigating a lawsuit or filling out grant applications? And what about the seemingly overwhelming process of applying for a loan when looking to expand or purchase real estate? Soon we’ll be able to provide Gym Force agents that are highly customized, always learning and easy to use, even for those that aren't tech savvy. Great coaches shouldn't be at a disadvantage because their minds are endlessly occupied by constantly improving and learning in their chosen craft all for the benefit of helping others.
Some gyms may be in a position to expand and are looking to buy a building where others may need to cut costs. Some may need to hire more staff while others may be dealing with legal issues. All of these problems could eventually be handled by agents that are not only deeply knowledgeable on any given topic but also specific regarding other factors such geographic location, state and federal law as well as other regulatory considerations unique to the individual business.
We’re not shy about any of this. Gym Force is all-in on AI and will use it not only for our own needs as a high growth tech startup, but also to benefit our customers as well. Every edge it provides, every problem it can solve faster or better, we’ll be on board.
But.
There are still a few things we’re betting on that AI will never be able to do.
It will never truly care when someone gets their first push-up.
It also won't be able to empathize with individuals and their own personal struggles.
Even the best AI robot of the future won't be able to share in your accomplishments with a real hug or a high five.
And it definitely won’t understand what it's like to get choked out at Jiu Jitsu and still laugh about it with the person responsible for said choke after class.
And when AGI emerges, no one’s going to forget what the 'A' stands for.
And this is why we believe in AI. Gym Force is in a position to embrace everything AI has to offer. And we can do this as a way improve our ability to continue providing the world with the few things it can't.
There's nothing artificial about being part of a community of people built and led by coaches who care.
Gym Force is a network. So are the communities inside the gyms we support. Actual humans that see each other in person. Sometimes this comes in the form of shared suffering during a rough workout while other days it may getting together for dinner or drinks outside of the gym.
The 'A' stands for Artificial.
The great gyms of the world are some of the best places to find what will always remain genuine and real.
Technology will create opportunities for us to innovate in ways we never thought possible.
But AI cannot replace the need for real, in person human interaction.
At Gym Force, we're fortunate that our mission has positioned us in such a way that we're able to take advantage of both.